The Dixie Center at St. George has a rich history as a premier convention destination. It first opened on March 14, 1987, at the Dixie College campus (now Utah Tech University) and quickly became a community hub. The original facility included an auditorium, arena, swimming pool, and multi-purpose spaces for sports and events, hosting over 140,000 visitors by 1990 with highlights like Alabama concerts, Ballet West performances, and Harlem Globetrotters games.

As both the college and the community grew, the need for a dedicated convention space became clear. In 1997, construction began on a new location at the south end of St. George, and the current Dixie Center officially opened its doors on October 28, 1998.

Since then, the facility has expanded to meet growing demand. The Rosenbruch World Wildlife Museum and a 178-seat auditorium were added in 2001, followed by new meeting rooms in 2005. With regular updates to technology and amenities, the Dixie Center continues to provide an exceptional experience for visitors and event organizers alike. Come see for yourself why the Dixie Center is a true gem in Southern Utah!